Trove was born out of a leather manufacturing factory in Leicestershire, England. Their expertly designed minimal wallets were successfully funded on Kickstarter and have built a strong following.
All of their products are handmade, using the finest materials, with intricate precision. If you are looking for a slim wallet, they are certainly worth a look!
What are we trying to achieve?
The Trove management team had taken the brand from launch to having a small share of the minimalist goods market. We were tasked with taking the brand to the next level, increasing revenue and introducing new product ranges.
Our Mission: To grow the brand online, producing great content and increasing revenue
Research – Understand the minimal goods market and benchmark competitors
Grow – Increase audiences across Twitter, Facebook and Instagram
Engage – Engage with the online community
Increase Website Traffic : To www.trove.cc
Hard work pays off
Quite simply, social magic!
A Few Fun Facts:
1560% Increase in Engagement
5x ROI Advertising Spend
307% Increase in Number of Messages Received
Social Traffic Highest Source – Overtaking Google PPC and Direct Search
Overall Result: “Social Success”