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The rundown.

In 2017 Kingsman 2 was released, in-keeping with their ethos as a production team they worked with heritage British brands to produce products for the film and follow-up collections. Higgs & Crick were one such brand that was tasked with supporting the film with their hand-made crystal glass wear collection.


Content creation, organic social management


Events, FMCG, E-commerce

The brief.

Higgs & Crick approached us here at Populate as they wanted to work with a specialist social media marketing agency to leverage the success of the film to promote their own brand and products. Their collection was to be sold on their own website and through partners Mr Porter. This opened up a huge global audience to the team at Higgs & Crick and our brief was simply to capitalise on this through effective social media management and in-keeping content creation that followed the same quality and production level as the film itself.

Take a look

The content.

We’re super proud of the content we produced for the team at Higgs & Crick. Each product is painstakingly made over a number of hours and it was important for us to showcase the true quality of them through our photography on a limited budget. Through careful lighting techniques and considered venue selection, we hope you like the results as much as we do!

What they had to say

The whole experience with Populate was fantastic. They worked closely with our partners Mr Porter and The Kingsman to truly take our social to the next level. Alongside that the content we received was incredible - both high quality and cost-effective.
Benjamin Hartley, Founder

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